Robert F.X. Sillerman
Founder/CEO, SFX Entertainment
According to Sillerman, the partnership with Clear Channel is a strategic move that will bring electronic music to a broader audience and “delivers on what we believe the young music consumer wants today.”
The year 2013 also gave birth to a new festival: TomorrowWorld. It was so popular, that the commissioner of Atlanta welcomed back TomorrowWorld for 8-10 more years! Of course, this was the real deal-sealer for SFX. Will TomorrowWorld compete with EDC Vegas in 2014 for top festival in the U.S? It definitely has a chance. Whoever the winner is, one thing is for sure: the fans definitely win in a scenario where the two powerhouse festivals take part in a dance music arms race.
And while SFX had, for the most part, a fantastic year, they also had some low points. Unfortunately, due to unexpected deaths, SFX’s Electric Zoo festival had its third day cancelled. In November, SFX bought Made Events after previously claiming it would only have a 70% stake in the company. This proved to be a smart decision and Zoo will now take place in Mexico this year (Insomniac is also making the move down south with EDC Mexico) while Mysteryland will be during Memorial Day weekend. After TomorrowWorld and Sensation succeeded in the US, SFX is now hosting the European festival in New York, specifically in Bethel Woods.
Founder/CEO, Insomniac Events
When news broke out that Insomniac was going to dabble in the record business, a lot of questions quickly surfaced. The biggest being: is this the future? Through his “Discovery Project,” which allows newcomers a chance to compete to play for main stage slots at numerous Insomniac festivals, Rotella looks to be trying to give anyone the chance to be a part of the industry. Insomniac recently expanded the “Discovery Project” to include set designers and costume designers as well as art installers (all valuable assets to the festival business).
- EDC Vegas: After 2012’s early cancellation due to high winds, 2013’s EDC went off without a hitch. In fact, it did so well the festival generated more than $278 Million for the local Vegas economy. To top it off, Rotella donated $75,000 to three LV charities through EDC. Let’s even take it one step further and mention the documentary that premiered at Sundance, “Under the Electric Sky,” which focused on EDC Vegas.
- Beyond Wonderland, Nocturnal Wonderland, White Wonderland and Escape from Wonderland: The “Wonderland” Series in California all provide a brief day to leave the real world and call forth dance music enthusiasts to the grounds. Beyond Wonderland was the first and that was on March 16th, during Ultra Music Festival. Headliners included Afrojack, Arty, Chuckie, David Guetta, R3hab and W&W. Nocturnal was next and that was on Sept. 21st with DJs that included Dash Berlin, Fatboy Slim, Bingo Players, Markus Schulz and Porter Robinson. Then to celebrate Halloween, lucky fans were treated to Escape from Wonderland on October 26th with special performances by Hardwell, Carnage, Mat Zo and Steve Angello. Finally, to cap off the new year, the public was gifted with a special New Year’s Eve show that was White Wonderland. A “Wonderland” staple now, Steve Angello was joined with Cosmic Gate, Dash Berlin, Laidback Luke and more to ring in an anticipated 2014.
- Road to EDC Vegas Shows: Even though EDC Vegas is the main event, Insomniac will generally take over a city for two or three days on its road to EDC Vegas tour. While the production quality will never match the tremendous and mind blowing Vegas festival, EDC Chicago, Puerto Rico, Orlando and New York were still well reviewed and the headliners were up to par.
- Electric Forest: Insomniac’s only camping festival takes place in Michigan and 2014 will be it’s 4th year on the same grounds at the end of June. Last year, festival goers had the pleasure of seeing Knife Party, Pretty Lights, Tommy Trash, Nervo and such much more throughout three days.
Like SFX, Insomniac also dabbles in the nightclub business. MMG (Miami Marketing Group) manages two of the top clubs in Miami: LIV and Story (a part of SFX). On Insomniac’s side, they have Create Nightclub in LA which always brings major talent and weekly parties at Exchange LA.
It’s fitting that Billboard would put these two men on their list because they are definitely changing the game and going beyond limitations previously set. Instead of just putting on festivals and making a profit, they are giving back; looking for new ways to expand the EDM industry and reach new audiences; and keeping the party going. If 2013 was any indication for what these two can accomplish, then we predict that next year they will continue to make their way down the list.
via – Billboard