Facebook over the past few years has truly become an essential product to the electronic music community. Dance music fans have learned to utilize the platform for a great many reasons such as staying up to date on upcoming events, connecting with like minded fans through groups, and also as a valuable networking tool for artists, promoters.
Facebook recently announced that they have partnered with both Ticketmaster and Eventbrite to make tickets available for purchase directly through the social media platform, which is an unprecedented move for the companies. According to a spokesperson,
“Millions of people on Facebook connect with their favorite bands, artists and causes to find out about events happening in their community. We’ve heard feedback from venues and artists that Facebook is an important platform for them to update and connect with fans. We’re excited to help partners like Ticketmaster sell more tickets via Facebook and to make ticket purchasing easier and faster for people.”
This new feature is set to roll out by the end of April and will initially start with only a select few events. As people begin to utilize this new feature, It is safe to say that Facebook will begin to play an even bigger hand in how we listen to, and enjoy our favorite artists and experiences. Be sure to look out for this exciting new feature in the weeks to come!