Many of us will easily confirm that music plays a vital part in our lives, whether it’s obvious or not. It’s no surprise to anyone who listens to music regularly. A recent Music Consumer Insight Report, made by the International Federation of the Phonographic Industry (IFPI), has confirmed this factually as well.
The study had many interesting statistics on subjects including music pirating and the most popular genres around the globe. One main takeaway was how integral music is to our everyday lives. They found that on average, people listen to music for 17.8 hours a week.
The car was found to be the place most people listen. 66% percent of people globally said they listened to music while driving. In the US alone, it was 75%. The next most popular category was listening at home, sitting at 63%.
IFPI also showed that younger people (ages 16-24) are more likely to listen during any activity: 72% for in the car and 69% while relaxing at home. That also doesn’t come as too much of a surprise.
In her introduction, IFPI CEO Frances Moore had this to say – something we can all agree on:
“Music unites us globally and adds enormous value to people’s lives.”
It will be interesting to see what changes next year, but it’s safe to assume that music will remain an important staple for people everywhere.
You can read more of the report here.
