For everyone going to Ultra Music Festival this weekend, you’ll be graced with the gift of functional cell service. Thanks to AT&T, a large cell tower on wheels is coming to help boost internet connections. All music festival attendees can now share live during Ultra 2018, so be sure to take all the photos and videos you must to document this epic weekend.
“Events like this are full of moments customers want to share through texts, pictures, status updates, and phone calls,” said Joe York, AT&T Florida president. Great coverage and fast speeds are on the way. The cell tower will be mounted on a white AT&T truck, so you’ll (more) easily be able to reach your friends to meet up rather than getting lost. Used for other large South Florida events, the COW is a key component in communication. It’s been used at The Miami Open tennis competition, Okeechobee Music & Arts Festival and SunFest.
Each year, Ultra draws thousands dressed in tutus and colorful outfits from around the world to Bayfront Park. This is the festival’s 20th anniversary and is hitting hard with a stacked, killer lineup. With the suspense of potential surprise guests but also the vast diversity of talent, UMF is ready. Are you?
Take the time this weekend to relax or rage. Let the music consume you and enjoy the ride. Do you have runners in your group? That shouldn’t be a problem anymore – text, call or Facebook Messenger them because, well, you can! Don’t get anxiety when you peel off by yourself, your friends are just the push of a button away. Have the Ultra app handy to split your weekend schedule up, but don’t forget what is most important. Have fun!